Run like a funded company before the cheque clears.
London investors read a young company closely. The ones that raise well can show their numbers, their hiring plan and their cap table without a scramble. That readiness is built months earlier.

Why London founders bring in senior help early
The same few problems come up before a seed or Series A:
The numbers live in the founder’s head
Revenue, burn and runway are known, but not in a form a lead investor or a lender can test.
Relief schemes need evidence
Investors using SEIS or EIS relief expect the company to meet the conditions, and early paperwork is where it goes wrong.
Equity handed out loosely
Option grants, advisers and early hires on informal promises, which diligence will find.
The first commercial hire is a gamble
A salesperson hired before the pitch is proven burns months and teaches the wrong lessons.
We match a senior operator to the stage you are at: a finance lead to build the model and the reporting, a commercial lead to prove the sales motion, or a technical lead to settle the architecture. They work part time, so the cost fits a company that has not yet raised the next round.
Who this is for, and who it is not
Best for
- Founders wearing every hat with no senior cover where it matters most
- Pre-seed to pre-Series A companies that need structure before they can fund it
- Teams that need investor-grade finance, reporting or operations at speed
- Startups scaling headcount faster than their processes can hold
- Founders who want to protect the cap table while adding senior leadership
Not for
- An idea with no product or traction to build structure around yet
- A role a capable full-time hire is already ready to own
- Founders looking to outsource a function rather than lead it
- A single deliverable an agency or contractor could hand back
What the model gives a young company
London investors are used to fractional finance and commercial leads in early teams. What matters is a lead who has done your stage, matched and supported properly.
Support beyond the match
We check in on a set rhythm while the company is changing fastest, and adjust the brief when a round changes the plan.
Experience across functions
A part-time finance lead can ask a technical or commercial operator in the collective before a decision reaches the founders.
Handover managed by us
Should your lead leave, the next search starts from our notes on the company, and we take the handover off your hands.
Matched to the founders' pace
Early teams move quickly and argue openly. We look for operators who work well in that, not only those with the right titles.
From first call to embedded operator
We move at startup speed.
Tell us your stage
Where are you in the journey? What are the gaps? What does the next 90 days need to deliver?
We match the right operator
From our vetted collective, we introduce the fractional executive matched to your stage, sector, and culture.
Embedded within weeks
Your fractional embeds with your team, begins the scoped work, and operates with real accountability.
Scale the stack
As you grow, add further specialists from the collective. We coordinate them so they work as a coherent team.
Which leader for your stage
The gap that slows a startup changes as it grows. Here is where most founders feel it first, and who owns it.
The right fractional executive depends on your stage
Start with the widest gap today, then add roles as you scale.
Our operators have built and scaled at





